CBS/MTV's "2026 MTV Video Music Awards" posted a 51% gain to 8.4 million Nielsen-measured average viewers. An estimated $11.87 million in national TV advertising … Read the whole story

On Tuesday Amazon Ads unveiled new core campaign types alongside a rebranded identity for its agentic ad business. Tuesday's announcement follows a year-long initiative … Read the whole story

Roku's latest Video-on-Demand Evolution study finds that 88% of Canadian TV viewers stream content, while 84% of streamers watch ad-supported services at least monthly. Read the whole story

The company is bringing AI-powered tools to partners, agencies and tech providers that want to build their own AI-powered solutions across the company's ad … Read the whole story

Late last year Owl & Co. projected the global microdrama app market outside of China would hit $3 billion, largely driven by video apps … Read the whole story