There will likely be more reports about Superstorm Sandy's negative impact on the U.S. ad industry. But a flurry of them could also emerge soon about how the impending fiscal … Read the whole story
At least one highly respected media industry economist -- Pivotal Research Group's Brian Wieser -- has already attributed a downgrade to the U.S. advertising … Read the whole story
Belo, the station group with NBC affiliates in Charlotte and Seattle, is expected to cut its first deal paying NBC for carriage rights by … Read the whole story
Ads for the chain are always a little tricky, Peter Reiner, the chain's SVP/marketing, explains to "Marketing Daily," "because while it may be the … Read the whole story
A top executive at Gray Television said he thinks networks are ultimately aiming to collect 50% of what station groups pull in from cable … Read the whole story
"Having our vehicles in games gives consumers the first chance to drive and experience our vehicles before they go off to a dealership," said … Read the whole story
The Charlie Sheen-starring sitcom "Anger Management," which recently received an order for an additional 90 episodes, will move to syndication in the fall of … Read the whole story
Strong political and Olympics advertising revenue lifted Dallas-based TV group Belo Corp. to double digit percentage gains in the third quarter. "We generated $17.7 … Read the whole story
Damage from Hurricane Sandy may have put some 8 million East Coast viewers out of the reach of TV sets, but some highly touted … Read the whole story
Television viewers with a sour taste in their mouth from this year's election can restore their spirits by logging into Netflix and watching the … Read the whole story
For weeks or months, I had been seeing a certain ad on cable news networks. It begins with a typical home filling up with … Read the whole story
Although devastation caused by the "superstorm" Sandy put data and technology to the test Monday and Tuesday, The Weather Channel took the opportunity to … Read the whole story