Networks and by extension their affiliates might be mad enough at Dish Network to refuse any of its ads, not just the ones backing its Hopper DVR functionality that automatically … Read the whole story
In a preview to an ad scheduled to appear during the football game to be played Sunday between the NFC and AFC champions, Samsung … Read the whole story
Jimmy Fallon also played a role when he hosted the initial pitch for tweets, asking his social-media fan base to write (in 140 characters) … Read the whole story
The camera marketer has settled on nine local markets to air its ads during the game. Viewers in New York, Los Angeles, San Francisco, … Read the whole story
Despite the prospect of more TV money, NFL Commissioner Roger Goodell indicated Friday that the league has no plans to expand to a 16-game … Read the whole story
National TV media cost company SQAD says -- through an independent audit -- that its NetCosts service database now includes nearly 50% of all … Read the whole story
Get ready to throw out your HDTVs -- in a few years. Those new 4K TVs are estimated to be in consumers' hands by … Read the whole story
The campaign's kickoff includes a partnership with "The Chew," ABC's daytime food talk show. During February, the show will feature weekly segments in which … Read the whole story
It's been rather a sleepy midseason, hasn't it? Remember when the annual winter returns of "24" and "Lost" -- not to mention "The Sopranos" … Read the whole story
"WTF!" That was my first reaction when I learned that Al Gore and his partner Joel Hyatt had agreed to sell Current TV to … Read the whole story
Everyone wants a piece of the TV pie, even supposedly "amateur" NCAA athletes. Would this make them professional athletes? Guess so. Yes, everyone on … Read the whole story
Real-time bidding has become so entrenched in online media buying that it's hard to believe this market was nonexistent two years ago. Marketers have … Read the whole story
According to TDG, the tablet explosion will have a major effect on TV viewing in coming years as the amount of video viewed on … Read the whole story