A group that might have at least slowed government approval of the proposed Nielsen-Arbitron merger through loud defiance signaled it will not stand in the way. The Association of National … Read the whole story
From now until May 4, consumers can vote each day for their favorite finalist flavor on the Lay's Facebook page, via Twitter using the … Read the whole story
NBCUniversal's video game/technology network G4 will become the Esquire Network, in partnership with Hearst Magazines' brand of the same name. The young male focus … Read the whole story
Fox is now more heavily promoting its second-screen app Fox Now. Long-term, it will also have access to full-length TV episodes. The mobile app … Read the whole story
As part of a new distribution deal with Amazon.com, CBS has some interesting plans for "Under the Dome" when it debuts on June 24. … Read the whole story
Peter Lazarus, who spent nine years at NBCUniversal and headed up Olympic sales, is rejoining the company in a top cable sales role. As … Read the whole story
Just after debuting "House of Cards," an original series targeted to adults this month, Netflix will do the same later this year for kids, … Read the whole story
The U.S. is ranked 12th in the world by adoption of new media technology. Smartphone penetration across the world's top 19 digital markets will … Read the whole story
Dish Network said it would launch a multimedia campaign backing its controversial Hopper DVR service that refers to the AutoHop ad-skipping feature. The company … Read the whole story
Looking for water-cooler TV programs? First, find the water cooler and all that goes with it. If you are working from home more these … Read the whole story
Down-market or upmarket? For a new network, just make sure you don't aim too much at a niche market. NBCUniversal's G4, which was geared … Read the whole story