One of the more striking aspects of the continuing trial between Dish Network and ESPN has been the steadfast presence of David Preschlack in the courtroom. As head of affiliate … Read the whole story
Widespread use of apps, Netflix and other functions on smart TVs may be a while away, but the sets are making their way into … Read the whole story
The automaker, in its fifth consecutive year as the exclusive automotive sponsor of the Oscars broadcast, will run nine ads comprising seven 30-second spots … Read the whole story
Strong advertising gains helped Univision Communications add nearly 10% to its revenue coffers in the fourth quarter 2012. Fourth-quarter revenue climbed 9% to $672 … Read the whole story
Crown Media Holdings' Hallmark Channel struggled to improve ad revenue for its fourth quarter 2012, but first-quarter 2013 business -- including new 2013 calendar-year … Read the whole story
Goodyear's campaign, via Austin's GSD&M Idea City and Boston's Digitas, makes the demands of NASCAR's bruising race environment a halo for the tire brand … Read the whole story
Nielsen began informing clients this week that it has officially decided to change the way it defines television to include non-traditional sources of TV … Read the whole story
You thought James Franco had a bad time hosting the Oscars in 2011? In honor of the Academy Awards show on Sunday, we suggest … Read the whole story
Last week I wrote about the lessons television has been teaching us during the early weeks of 2013. I had a largely positive response … Read the whole story
What's your family watching these days? The NFL? CNBC? Fox's "Raising Hope"? No matter. Traditional TV advertisers may tell you there is still not … Read the whole story