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In A First, NBC Ranks Fifth In Feb. Sweeps, Behind Univision
- Deadline.com, Friday, February 22, 2013 4:18 PM
More bad news for NBC, already on a downward spiral since a brief surge in the fall: it's set to finish fifth in ratings for February sweeps season, behind the Spanish-language network Univision. This marks the first time the Peacock network has done so badly in any sweeps season. It actually won the February 2012 sweep rating contest.
