As head of Digitas' tech operations in North America, Joe Lozito steers a team looking to transform brand interactions across multiple platforms. Of course at Digitas, the emphasis is mostly … Read the whole story
The move is the latest development to come out of Amazon's massive Williamsburg, N.Y. studio, which Amazon acquired for photographing fashion back in November. … Read the whole story
Looking to finally broaden the way advertisers get TV viewer guarantees, three Disney-ABC networks have adopted a new system. It uses Nielsen's Online Campaign … Read the whole story
Jeff Bewkes, CEO of Time Warner, does not favor the Netflix streaming model, such as "House of Cards." He prefers the water cooler effect, … Read the whole story
A New York Court has dismissed a $1 billion lawsuit by Indian TV network New Delhi Television against Nielsen and WPP for breach of … Read the whole story
Media General has launched a new marketing and advertising service called Advanced Digital Solutions, the media company announced Monday, allowing advertising clients to target … Read the whole story
CBS CEO Leslie Moonves said Monday that a currency switch in the national TV market is "coming right around the corner," referring to a … Read the whole story
The Hallmark Channel and Meredith Corp. have struck a syndication deal giving the cable TV channel, access to "The Better Show" for its lineup … Read the whole story
Keith Olbermann has been angling to get back to his old workplace, ESPN -- but so far the sports network's president, John Skipper, has … Read the whole story
End-of-show mentions saying "promotional consideration brought to you by..." may not be enough in the future. The General Accounting Office urged the Federal Communications … Read the whole story
My youth was the era of "My Mother the Car," "The Beverly Hillbillies" and "Gilligan's Island," and the idea that television could be serious … Read the whole story
The WSBTV iPad weather app is designed with a unique carousel navigation gallery where can quickly access local weather information at home, work … Read the whole story