TVBlog
by David Goetzl
Netflix is pursuing a clever marketing tactic with its original series: don't let facts define the message. By refusing to release specifics on viewership, everything meets expectations. There are no … Read the whole story
by Karl Greenberg
The site, via digital agency Sanborn Media Factory, uses a tile-style format that in addition to streaming such team and match content as game … Read the whole story
by Wayne Friedman
Although low ratings marked its first season, AMC is bringing about a second season of "The Pitch" -- a reality TV show showing ad … Read the whole story
by Wendy Davis
Viacom has been hit with a potential class-action lawsuit for allegedly sending people text messages promoting "Real World" and other TV shows. Tennessee resident … Read the whole story
by Tanya Gazdik
Crown Imports' Corona Extra and Corona Light brands are offering a variety of opportunities for customers to enhance their summer experiences through the "Live … Read the whole story
by Wayne Friedman
Looking to push the focus to the "primary" screen, Dish Network has started a social media app connected to its Hopper DVR unit. The … Read the whole story
by Wayne Friedman
Officially into TV's summer season, NBC's springtime start "The Voice" continues to lead on the Monday after Memorial Day -- although it is down … Read the whole story
by David Goetzl
MTV executive Chris Linn has taken over as president and head of programming at truTV, effectively replacing Marc Juris, who joined the network when … Read the whole story

COMMENTARY
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A killer episode that takes a stab at some of Mad Men's major themes, "The Better Half" answers one of the leading existential questions … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Twitter recently forged deals with A+E, ESPN, and Turner Sports that would promote TV content with short-form six-second videos attached to the tweet conversations. … Read the whole story

COMMENTARY
by Steve Smith, Staff Writer
Devices have found a home in America's living rooms. Deal with it. But most people are using their smartphones and tablets to talk with … Read the whole story
COMMENTARY
by Eric Korsh
Everything old is new again. In video, I see two reemerging trends of old staples: arcing scripted series and live programming. And this movement … Read the whole story