TVBlog
by Ed Martin
Will "The Million Second Quiz" make NBC once again as proud as a peacock? Or will it be a big-budget bust that compromises the network just as the 2013-14 television … Read the whole story
by Wayne Friedman
Thanks to higher TV spending, total U.S. advertising expenditures perked up some in the second quarter from the same period a year ago. The … Read the whole story
by Joe Mandese
GroupM's Xaxis unit, the largest of Madison Avenue's so-called trading desks, this morning unveiled its push into programmatic television audience-buying with a new platform … Read the whole story
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by Wayne Friedman
Is traditional TV video-on-demand viewing about to become a big mover for TV networks? Nielsen says set-top box VOD is now available to 60% … Read the whole story
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by Amy Corr
Talking candy. Teeth made of Skittles. A bank with a banana bread recipe. Let's launch! Read the whole story
by David Goetzl
RCN, the overbuilder that provides triple-play service in parts of the Northeast, looks to have faster Internet service than some of the country's largest … Read the whole story
by Mark Walsh
In its latest bid to rival Twitter as a source of breaking news and real-time conversations, Facebook is giving select media outlets the ability … Read the whole story
by Wayne Friedman
There will be a major shift in one of the bigger TV shows when it comes to branded entertainment: Fox's "X-Factor" has struck deals … Read the whole story
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by Fern Siegel
ITV Studios has assembling an all-star cast of actors, including Jennifer Saunders of "Absolutely Fabulous," to fill one of the key roles in the … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Just when you thought all broadcast networks and stations might turn into cable networks and platforms in the near future, there was a somewhat … Read the whole story
COMMENTARY
by Jon Bond, Op-Ed Contributor
The machinery that merchandises and amplifies the SB spot is now worth more than the spot itself. And that's why $3.7 million is a … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
Bravo, Innovid and Fiat are teaming up to push a new interactive campaign in whch viewrers and online visitors to Bravo's site will be … Read the whole story