TVBlog
by Ed Martin
Upfront week officially begins this morning with NBC's deluxe presentation of its 2014-15 schedule at New York City's Javits Center. What is the point of the traditional upfront week, with … Read the whole story
-
by Wayne Friedman
Looking to build on its winning season among key viewers -- even without the high-rated Sochi Olympics -- NBC will make its rookie show … Read the whole story
by Wayne Friedman
Now almost two years removed from its top spot as the highest-rated TV broadcast network among key advertising viewer groups, Fox will shake up … Read the whole story
by Karl Greenberg
And while it's on the rise, video viewing on a multimedia device accounts for only an hour and 12 minutes per month, per Nielsen's … Read the whole story
by Gavin O'Malley
Despite declining demand, new research suggests that tablets have cemented their status as essential consumer gadgets to become highly portable, always-on entertainment hubs. According … Read the whole story
-
by Wayne Friedman
National advertisers' spending on local media will grow at a faster rate than spending by local marketers in the coming years. BIA/Kelsey expects local … Read the whole story
by Tyler Loechner
App advertising and analytics provider Flurry on Monday announced a new SDK to help mobile app publishers serve video ads. The new SDK enables … Read the whole story
by Karl Greenberg
Two of the four TV spots feature point guard Kyrie Irving, who is on the U.S.A. team and also plays for the Cleveland Cavaliers. … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Network sellers and buyers are gearing up for a big battle this upfront. But who will be the real leader? CBS says it is. … Read the whole story
by Staff Report
More than a hundred upfront, newfront, outfront and every-which-way-front presentations culminate this week as the major broadcast and cable networks unveil their 2014-15 programming … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
CBS CEO Les Moonves says the cost of next year's prime-time schedule is lower than the current year's schedule. CBS must be doing something … Read the whole story
COMMENTARY
by Justin Evans
TV can't adapt. Digital will inherit the earth. That was the thinking in 2010. Digital had successfully overcome one giant industry - print - … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Local print is clearly in decline, and local television stations will last only as long as a government handout allows -- so could Sky's … Read the whole story
COMMENTARY
by Ragini Bhalla
Did you know 3.2 billion people watched the last World Cup and 715 million watched the Finals alone? Compare that to the 108 million … Read the whole story