TVBlog
by Ed Martin
I'm noticing a significant uptick in concerned comments by television critics and bloggers about the rising tide of graphic ultra-violence in television programming, which has been building for
decades. Way … Read the whole story
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by Wayne Friedman
Another TV network is nearing the completion of its upfront deal-making. ABC said it is mostly done with the major media agencies -- which, … Read the whole story
by Wayne Friedman
Winter Olympics ad spending helped push up overall U.S. advertising nearly 6% for the first quarter. U.S. advertising revenue for the first three months … Read the whole story
by Erik Sass
The proportion of Americans who say they have "a great deal" or "quite a lot" of confidence in the main sources of news -- … Read the whole story
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by Wayne Friedman
Striking what it hopes to be the first of many deals, Nielsen and independent San Francisco TV station, KTSF have an agreement where mobile … Read the whole story
by Joe Mandese
CANNES, FRANCE -- The world's most powerful marketer summed up the underlying theme of this year's Lions Festival, and provided a framework for advertising's … Read the whole story
by Tanya Gazdik
Marketing efforts around the 2014 FIFA World Cup Brazil are in full swing. The FIFA Man Of The Match, presented by Budweiser, is seeing … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Senior TV buying executives are looking over their shoulders, carefully negotiating this upfront season while awaiting possible long-term complications from the Supreme Court decision … Read the whole story
COMMENTARY
by Sue Geramian
After returning from six days at Cannes Lions, what was I excited about? I couldn't wait to get to a spot where I could … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
What's your TV investment pleasure: sports TV or Spanish-language TV? Sending up smoke signals that it was interested in selling, Univision Communications, may be … Read the whole story
COMMENTARY
by
Over the past several months there has been quite a bit of press coverage about video viewability, including two very in-depth articles in The … Read the whole story
COMMENTARY
by Walt Horstman
Melanie is a colleague of mine who is an exceptional marketer. Melanie is also a self-described shoe fashionista. Digital marketers know plenty about Melanie's … Read the whole story
COMMENTARY
by Larry Dobrow, Featured Columnist
So, does anyone have any thoughts on the legal and humanitarian implications of modifying one of those invisible perimeter pet fences for use by/with … Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
Week two of the global FIFA World Cup party. So far the event is delivering great entertainment, except when you are Brazil.And as I … Read the whole story
COMMENTARY
by Saurabh Bhatia
Last week Apple made some changes to its developer guidelines that will have an immediate impact on the mobile advertising industry, especially on vendors … Read the whole story