TVBlog
by Adam Buckman, Featured Columnist
The George Stephanopoulos debacle now unfolding at ABC News is a symbol of the inappropriate chumminess that has set in between a certain class of journalists in this country and … Read the whole story
by Joe Mandese
In a move that is symbolic of bigger shifts taking place in the nature of media, the Cabletelevision Advertising Bureau is leaving the cable … Read the whole story
by Wayne Friedman
Illegal video streaming for movie and TV content on Web sites generated more than $200 million dollars in advertising revenues in 2014. Some 589 … Read the whole story
by Wayne Friedman
Closing in on the show's final days, "Late Show with David Letterman" tops other late-night shows among all viewers -- as well as making … Read the whole story
by Tyler Loechner
Data-driven television advertising is picking up steam. So too are the analytics companies that are driving the data. iSpot.tv, an analytics firm that tracks … Read the whole story
by Gavin O'Malley
Surveying the shows unveiled during last week's upfronts, it's still too soon to separate the studs from the duds. Yet according to early buzz … Read the whole story
by Aaron Baar
The duo, who previously appeared in a campaign for Samsung Mobile, are now in a campaign for Samsung's home appliances, showing how the company's … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Upfront trends aren't poised to change much this year: Another down market is forecast. But one thing that has changed in the just-completed upfront … Read the whole story
COMMENTARY
by Tyler Loechner, Staff Writer
Programmatic television is slowly taking shape -- with nearly everyone involved in data-driven TV ad-trading hammering home how early in the process it is … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
Viewability, unfortunately for online video publishers and advertisers, just keeps getting more and more visible. It's the problem that just won't go away, though, … Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
So, Don Draper is now history. Well, actually, he's always been history. He started and finished as a half-century look back at what advertising … Read the whole story