What's the best TV show for an author to appear for driving book sales? A very informal consensus in the book biz seems to be "Charlie Rose." And a very … Read the whole story
The programmatic marketplace continues to expand and mature, according to a new programmatic advertising report from IPG Mediabrands' Magna Global. As initially reported by … Read the whole story
Renewals of new broadcast TV shows continue to record lower average ratings. Such stats could lead to syndication revenue problems for TV media companies … Read the whole story
While scandal rocks overall FIFA leadership -- and the business of the global game of football -- NBC Sports claims some positive results as … Read the whole story
This week ad shop Ignited created a viral product placement promotion with Jimmy Kimmel that featured Kimmel's Cousin Sal teasing random bystanders enticed with … Read the whole story
Jon Sneider joins as CMO/EVP Client Partnership and will be responsible for marketing Contend, as well as leading all verticals of new business development … Read the whole story
At the risk of beating a dead finale, I do have a few recent revelations about "Mad Men" to chew over -- straight from … Read the whole story
"Aquarius," available to be binged right now, is a story about Charlie Manson. Netflix has a comedy starring four actors who are in their … Read the whole story
Video has exploded in popularity over the last couple of years and is now going head to head with TV. According to the IAB, … Read the whole story
Consumer advocacy groups, along with Cogent and Dish, recently urged the Federal Communications Commission to require AT&T to follow the new net neutrality rules … Read the whole story
The trailer for CBS' upcoming "Supergirl" reportedly got more than 10 million views in one week. "Supergirl" is trying to be a combination of … Read the whole story
So you'll forgive me if, for today's exercise, I feast on the fruit so low-hanging that it's practically subterranean and babble once anew about … Read the whole story