Longtime TV executive Rupert Murdoch is preparing to give up his post as CEO of 21st Century Fox, according to multiple reports. Chief Operating … Read the whole story
New research shows that TV homes with broadband are increasingly signing onto over-the-top TV (OTT) service -- with and without traditional pay TV services. … Read the whole story
In a pattern that seems to be following the fragmentation of other media, Nielsen this morning released a report showing that while the number … Read the whole story
This video for Taco Bell is part "Divergent," part "Hunger Games" and part "Gattaca." I like it. In "Breakfast Defectors," a city is run … Read the whole story
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Years ago we only needed to follow three networks to buy commercials TV programs. That seemed pretty doable. Then it grew to four and … Read the whole story
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The company is truly embodying what TV Everywhere means - which might be ironic to some. TV Everywhere was a concept derived from traditional … Read the whole story
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Many marketers are moving money from TV to programmatic video, according to a recently released study from ad tech firm Unruly. Read the whole story
