Just in case anyone is interested in clarifying the meaning of the phrase "softball questions," CNN's interview with Hillary Clinton this week contained two stellar examples. One of them was … Read the whole story
Local TV broadcasting business management anticipates more consolidation moves -- which began about a year ago -- as well as greater emphasis on new … Read the whole story
Global content marketing continues to steadily grow -- especially among millennial and Gen-X consumers. PQ Media says content-marketing revenues grew 14.4% in the first … Read the whole story
The television effort, "Salt of the Earth," via Houston-based independent Lopez Negrete Communications, aligns the brand with the "sweat Latino workers put into building … Read the whole story
In a fresh take on the storyline, Brinkley does not revisit her bombshell role. Rather, she plays the wife of the guy doing the … Read the whole story
TGI Fridays' pay-it-forward promotion "Buy A Burger, Give A Burger" gives consumers a unique way to share a free burger through social media. After … Read the whole story
Discovery Communications was a star performer on Tuesday among publicly traded media companies, rising over 2% to $33.80 a share -- while other major … Read the whole story
According to the latest quarterly TV viewing figures from Nielsen, reported by Marketing Charts, youth as a whole are watching less TV, and the … Read the whole story
While TV's late embrace of programmatic reaffirms the fact that the buying process works well, there are lots of reasons to be skeptical about … Read the whole story
While technology companies are making it easier to quickly identify and remove unlicensed content, and content owners will undoubtedly continue to use DMCA to … Read the whole story
Some multichannel networks on YouTube are worth billions and growing. London-based analyst firm Ampere Analysis estimates the channel's businesses in aggregate are worth more … Read the whole story
With Facebook reportedly serving up more than 4 billion video views a day and mobile video viewing up more than 16 times what it … Read the whole story