Television News Daily
Thursday, July 23, 2015
  • NBCU: Cable Dips, Broadcast Records Slight Uptick

    NBCUniversal's second-quarter television results showed a decline in advertising numbers for its cable networks and a slight gain for its broadcast properties. Both cable … Read the whole story

  • Content Creators Get 360-Degree View On YouTube

    Google brought a 360-degree view to video ad campaigns Wednesday through TrueView in AdWords, known for its pay-per-click search advertising model. Read the whole story

  • Jeep Rolls With Discovery Channel

    Most of the United States, at least the parts where most SUVs are sold, is not exactly nestled among the hardwoods in the wild … Read the whole story

  • Political Video Bought Via Programmatic Picks Up In Early Primary States

    It's over a year away, but the 2016 Presidential election is already coming into focus for marketers. To help paint a picture of how … Read the whole story

  • Digital Engagement Index

    HBO's climb up the leaderboard was supported by the promotion of streaming service HBO Now as well as their prime time TV series, Real … Read the whole story

  • One Win & You're Done: How To Fix The Emmys

    Emmy nominations are out, and the list is littered with too many of the usual suspects. Ho-hum, another nomination for five-time winner "Modern Family," … Read the whole story

  • Hulu Gets Into Ad-Free Game - Too Late?

    For Hulu, this has been a long time in coming: an advertising-free subscription version of its service. But is it too late? That service … Read the whole story

  • Smaller, Mobile Screens Dominate Video For Youth

    Not only are Millennials focusing their viewing time on digital devices, younger kids are concentrating on the even smaller screen. While media consumers watch … Read the whole story