For those of us of a certain age, learning about the secret life (or not-so-secret) of this man we've watched and trusted on TV for 50 years really makes you … Read the whole story
comScore, the media measurement and analytics firm, is the latest to receive accreditation from the Media Rating Council (MRC) for video viewability technology. The … Read the whole story
TubeMogul, a programmatic ad tech company that went public last year, is expanding its portfolio. Starting Wednesday, TubeMogul is adding display advertising support to … Read the whole story
With back-to-school spending tightening up, the country's biggest retailers are going full-on Motown to win kids over, with Old Navy, Macy's, and Target all … Read the whole story
Seems that the husband and wife had agreed to share the candy for dessert, but she decided to keep Red to herself. (Yellow also … Read the whole story
There's another reminder on this week's cover of New York magazine of just how tainted one of TV's biggest and brightest stars has become. … Read the whole story
You can almost see cable news reporters starting to panic. They simply don't understand how more than 20% of Republicans could favor Donald Trump. Read the whole story
Last week investigative journalist Charlene Weisler and I allowed some of the prominent programmatic TV players to speak for themselves rather than through our … Read the whole story
That mobile video viewing is growing rapidly seems a given. But by how much is up for debate. Figures and reports can vary widely, … Read the whole story