The scheduling of Fox's new Tuesday-night comedies this fall might represent a "first" in the annals of prime-time programming -- two sitcoms paired in the same hour because they each … Read the whole story
In what likely is the first comprehensive analysis of actual data from big agency media buys of its kind, Madison Avenue's major agency holding … Read the whole story
Horizon said it will integrate its television innovation efforts with its national television activation team to spearhead innovation in the areas of advanced, programmatic … Read the whole story
Facebook may have a strong ad placement infrastructure for television campaigns, but it lacks the extensive network that YouTube created through Google that pulls … Read the whole story
The Enthusiast Network is ramping up its sponsored video content efforts. The most recent native video program highlights the capabilities of the new Toyota … Read the whole story
HBO secured a spot on the leaderboard after releasing the trailer for upcoming documentary "Ferrell Takes The Field." The documentary airs Saturday, September 12 … Read the whole story
It's the dog days of summer. Why not go back, back, back to those pre-Internet days, a time when a) people watched TV in … Read the whole story
Through a savvy use of TV, social media, online video - and, of course, satellite radio - Howard Stern has become a cross-generational mainstream … Read the whole story
Chris Squire, co-founder/bassist of U.K.-based British rock band Yes, didn't make many TV appearances in the U.S -- especially recently. Part of this was … Read the whole story
Last week investigative journalist Charlene Weisler and I allowed some of the prominent programmatic TV players to speak for themselves rather than through our … Read the whole story