TVBlog
The "Perry Mason" theme music, composed by the late Fred Steiner, signals all you need to know about this extraordinary black-and-white TV series. Read the whole story
Media stocks -- including new digital media companies -- got hammered again on Thursday, in part from a significant downgrade from an analyst to … Read the whole story
TV networks lost significant viewership over the past year -- especially that of younger adult viewers. Looking at live program plus seven days of … Read the whole story
Over half of media planners expect TV's share of ad spending to fall in the years to come, according to the Digital Place Based … Read the whole story
The agency's Los Angeles office will oversee all digital media planning and activation for the network's daytime, prime-time, and late-night entertainment programming. Read the whole story
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Donald "Ratings Machine" Trump seems to have found his political groove. He is the Golden Boy, currently owning the airwaves, social media, and the … Read the whole story
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How much would you pay for your favorite TV network -- if you described yourself as a "super" viewer? Imagine a super viewer as … Read the whole story
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The NHL will be "testing" the idea of putting advertising/sponsorship messages on jerseys in the upcoming World Cup of Hockey next month. Some critics … Read the whole story
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We're in the lazy days of August, when most in the media and advertising business are vacationing, or at least taking Fridays off, and … Read the whole story
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The audiences watching TV and digital video are (mostly) the same, so why not use the same data to reach them in both places? … Read the whole story
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There are more digital advertising formats, channels and devices than ever before, providing numerous ways for brands to connect with consumers. This is exciting … Read the whole story
