TVBlog
When it comes to guns, a home-shopping network devoted to them should feel right at home. TV bristles with guns. Talk about an environment for gun manufacturers and marketers. Read the whole story
While senior TV executives claim cord-cutting hasn't reach a 'tipping point' yet, over one in five of all U.S. consumers are thinking about cutting … Read the whole story
Following in the footsteps of other media organizations, Turner Broadcasting is making a wide-ranging restructuring of its advertising unit. Three key senior ad sales … Read the whole story
Touting its political advertising strength for the upcoming presidential season, the TVB -- the local TV industry trade group -- has started up a … Read the whole story
Millennials still watch a lot of traditional network and cable TV shows -- just increasingly not on traditional linear TV. Yet many viewers aren't … Read the whole story
Millennials made up the majority of the audience for the Year-End Ads Leaderboard. These ads weren't strictly made for digital -- Clash of Clans' … Read the whole story
Netflix secured a spot on the leaderboard thanks to the trailer release of the upcoming original movie, 'Crouching Tiger, Hidden Dragon: Sword of Destiny'. … Read the whole story
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The warning signs are here: Digital media will shift and give some ground back to TV in 2016, according to a senior CBS executive. … Read the whole story
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Tracy Swedlow, editor in chief of InteractiveTV Today, is a futurist who always seems one step ahead of the industry. That's why, if you … Read the whole story
- COMMENTARY
The truth of content being king has hit Apple hard as it puts TV plans on pause. Read the whole story
- COMMENTARY
Of the 857 minutes of election coverage, Trump has grabbed 237 -- 27% of the total. Talk about earned media. That is double Hillary … Read the whole story
- COMMENTARY
Nearly 15% of consumers who have pay TV service are planning to make changes to their subscriptions in the next six months. That's according … Read the whole story
