From O.J. Simpson to Bernie Madoff, prime-time TV this week is looking more like "America's Most Wanted" every day. Read the whole story
NBCUniversal witnessed fourth-quarter mid-single-digit revenue growth for both its cable networks and broadcast businesses -- the latter due to stronger advertising sales. Broadcast operations … Read the whole story
Developed by agency Fallon, the "Food Made From Food" campaign features a 60-spot that includes a remake of the song "Little Boxes," the theme … Read the whole story
Super Bowl 2016 content will generate thousands of searches and more than two billion views in aggregate, per estimates -- not just ads, but … Read the whole story
The fruits from Disney's purchase of LucasFilm are paying off: The company that owns not only Star Wars, but ESPN, Pixar, the Muppets and … Read the whole story
Worldwide digital media is projected to grow at more than a 9% compounded growth rate through 2019 to hit 9.2 hours a week -- … Read the whole story
The Houston Rockets' James Harden -- and his famed beard -- are proudly displaying some decidedly weird behavior in a new TV ad and … Read the whole story
Created by Wieden+Kennedy, the Super Bowl teaser ad drops Lipton for a more "regal" spokesperson, although the octogenarian wears a handmade TurboTax sweater and … Read the whole story
Christopher Walken resides in a man's walk-in closet in Kia's Super Bowl ad created by David&Goliath. Read the whole story
The brand has been refreshed with better ingredients, bigger portions with a branding and packaging redesign to showcase the upgraded product. Now, ConAgra and … Read the whole story
With so much at stake for advertisers, what if there were a better way to target the Hispanic TV audience watching the Super Bowl … Read the whole story
U.S. TV and movie companies are doing great. So - why are big U.S. media companies continuing to make cutbacks? Read the whole story