TVBlog
by Adam Buckman, Featured Columnist
Last week, the word "fandom" leaped to the forefront of the Upfronts, where it was used in most - if not all - of them. Read the whole story
by Wayne Friedman
The projected gain shows a slowdown in overall political ad spend. For the 2024 Presidential election year, ad spend increased 13% ($15.9 billion) vs. … Read the whole story
by Laurie Sullivan
"Ask Advisor," which creates a unified experience for agentic capabilities, will roll out later this year to lead a team of expert agents across … Read the whole story
by Sarah Mahoney
The Wienermobile race returns to Indianapolis, this time on live national television. Read the whole story
by Fern Siegel
Social and OOH work appears in bars and billboards in Atlanta, Boston, Philadelphia and San Francisco. Read the whole story

COMMENTARY
by Wayne Friedman, Staff Writer
Roku is starting a new dedicated area for content creators and new content-creator FAST channels. Read the whole story

COMMENTARY
by Wayne Friedman, Staff Writer
"Hybrid" households with viewers 50+ are overrepresented at a 114 index, compared to homes headed by 18- to-49-year-olds, which index at 85. Read the whole story