Since Trump announced his candidacy for the presidency last June, much has been said about the importance of his now-former NBC reality series in making him a national media figure. Read the whole story
The studio will become part of the Universal Filmed Entertainment Group, which includes Universal Pictures, Fandango, and NBCUniversal Brand Development. Jeffrey Katzenberg will become … Read the whole story
Company-wide revenues were up 7% to $781.7 million with media revenues climbing 12% to $443.8 million. Net income soared 33% to $92.9 million. Read the whole story
The campaign, from creative agency Union, provides a humorous look at what happens when people don't use the company for small business loans. In … Read the whole story
Acura is celebrating 30 years in business with a brand-focused "30 years young" marketing campaign, launching today. The effort, from Mullen-Lowe Los Angeles, includes … Read the whole story
At the closing session last week of the National Association of Broadcasters Show, Google's president of global partnerships, Daniel Alegre, addressed the throngs of … Read the whole story
Congratulations to The New Yorker's television critic Emily Nussbaum, who last week won the Pulitzer Prize for criticism. Bravo. Well-deserved. Nussbaum's award came one … Read the whole story
At the same time Viacom has been looking to sell a piece of its prized Paramount Pictures asset, Comcast's NBCUniversal had been mulling the … Read the whole story
At MediaPost's Outfront event on Wednesday, media agency pros debated the prospects for linear and over-the-top TV and trends leading into the TV upfronts. Read the whole story
PewDiePie, with over 43 million YouTube subscribers, looks back at the early, messy first days that made him a superstar. He cringes. And gives … Read the whole story