TVBlog
by Adam Buckman, Featured Columnist
Dolly Parton is now TV's Christmas queen. Her official crowning comes Wednesday night (Nov. 30) with her second annual TV movie on NBC. Read the whole story
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by Wayne Friedman
Since the beginning of the TV season, new TV/media competitors have increased their spending on traditional national TV networks, including Hulu, PlayStation Vue, and … Read the whole story
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by Tobi Elkin
SintecMedia, a provider of TV ad management software for media companies, acquired ad-tech firm Operative Media for almost $200 million. The acquisition combines TV … Read the whole story
by Barry Janoff
For all games during Week 13 some 500 NFL players will wear cleats that each have designed to support specific charities, events, people and … Read the whole story
by Tanya Gazdik
"We intend to rely heavily on social media to spread the word about our 'New Celebrity Apprentice' sponsorship," Carnival's Ken Jones tells "Marketing Daily." Read the whole story
COMMENTARY
by Steve Sternberg, Featured Columnist
I was one of the founding members of The Council for Research Excellence (CRE), a group of 40 top industry researchers from major Nielsen … Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
According to an unnamed source, the major TV and cable networks are unanimously considering dropping the 30-second and 60-second commercial formats, replacing them with … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Thirty-five dollars for 60 channels: Is that what it takes to upset the traditional pay TV model? DirecTV Now has joined the fun, following … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
The new DirectTV Now pay service starting today is a frontal attack on the cable subscriber. Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
The big online content provider announced that a good handful of its content will be available offline to be watched later, perfect for fliers, … Read the whole story
COMMENTARY
by Gordon Plutsky, Columnist
The big sports media story for 2016 has been the decline in TV ratings for the NFL. They will likely pick up over the … Read the whole story