TVBlog
You don't get to meet all of them, no matter how long you toil on the TV beat. But you do cross paths with a great many of them. Here … Read the whole story
Major pay TV network groups show the biggest declines for A+E Networks, Discovery Communications and Time Warner. A+E Networks sank 2.9%; Discovery Communications and … Read the whole story
IHS expects global advertising revenue will grow to 11% to $590 billion in 2017 -- with strong gains coming from the Middle East, Africa, … Read the whole story
According to The NPD Group's Connected Home Forecast, there will be 238 million devices installed to connect TV sets to the Internet by 2019 … Read the whole story
Boost Mobile's holiday exhibit within a downtown Chicago transit shelter connected TV to digital to experiential in a unique way. Read the whole story
Audi Spain's holiday campaign attempts to remove gender discrimination from driving and toys and remind everyone that play influences learning and children's future choice … Read the whole story
Pay TV cord-cutting seems to be declining for the TV industry -- although new digital multi-TV-channel distributors are apparently adding back positive trends for … Read the whole story
- COMMENTARY
This dilemma has been complicated by the fact that many brands have inadvertently placed their ads on fake news sites via programmatic buys. Read the whole story
- COMMENTARY
Brands and marketers often overlook a key opportunity when targeting teens. The vast majority are focusing all their energy and dollars on social media … Read the whole story
- COMMENTARY
Audience-based selling will continue to gain a foothold in 2017 because there will be more ways to do it. VIdeology sees a spike in … Read the whole story
