TVBlog
It's a phenomenon that journalists know all too well -- the newsmaker objecting to something you wrote and then, as punishment, putting up obstacles to future engagement. Read the whole story
Kantar Media says the game looks to rise above its $445 million level in 2016 -- national TV advertising dollars coming from pre-game, in-game … Read the whole story
Intel created the 360-degree replay technology Fox is using in its Super Bowl LI coverage on Feb. 5 and the tech giant wants the … Read the whole story
In 2016, FX got 56 Emmy nominations -- and 18 wins -- more than any other cable network. Its programming is also high on … Read the whole story
NBC won the battle for viewers during President Obama's farewell speech in Chicago on Tuesday night. ABC was able to squeeze in at second … Read the whole story
Snickers says the ad will be part of an integrated campaign "to reinforce the brand's connection to hunger satisfaction throughout Super Bowl 51, various … Read the whole story
The biggest event in advertising is coming up quickly, but focusing solely on the game (and its commercials) would be a mistake for marketers … Read the whole story
In an age where we use technology for nearly everything, you might think consumers would do the same when making the single largest financial … Read the whole story
- COMMENTARY
In the 1960s, Marshall McLuhan dubbed the new electronic media world of television a "global village." For the first time, people at opposite ends … Read the whole story
- COMMENTARY
How much more are TV executives looking to direct-to-consumer marketing -- versus other types marketing and earned media/press attention? Read the whole story
- COMMENTARY
Gerry Sutton, CEO of Adstream, describes himself as "a software guy at heart" who worked in Australia and the United States in technology, digital, … Read the whole story
- COMMENTARY
Before new Hulu customers for its expanded streaming service gets to start watching, they're going to have to answer some questions. Read the whole story
- COMMENTARY
If the media industry is going to emerge from these tumultuous times with integrity, transparency must be the first challenge we address. Also look … Read the whole story
