As if animals don't have enough problems, now we're pranking them. That's one way of looking at this new five-episode "Nature" miniseries. Read the whole story
More than half of viewers say they'd be disappointed if the Super Bowl were broadcast commercial free, according to Burson-Marsteller's Fan Experience sports and … Read the whole story
Cable news networks continue to see high viewership - nearly three months after the November election - in large part from initial dramatic moves … Read the whole story
The spot concludes with a commitment from Audi on equal pay for equal work, because "progress is for everyone." The automaker calls it a … Read the whole story
"While we are disappointed by Fox Sports/NFL's late-in-the-game decision to exclude our ad from the Super Bowl, we continue to be excited about the … Read the whole story
The twist: The loud, extended hissing sound following the popping of the tab disturbs wild animals for miles around, causing the guy to try … Read the whole story
Acxiom, a provider of so-called "people-based" marketing, said it has expanded its partnership with DataXu, a provider of programmatic marketing software, an arrangement that … Read the whole story
KFC is bringing another colonel on board for its first Super Bowl spot. Billy Zane plays the new Georgia Gold Colonel, who appears to … Read the whole story
The two-year old mobile game and app maker is spending a bundle, not just on the Super Bowl spot, but also on a lavish … Read the whole story
The brand, which also makes buns and other bread products, wanted to reach the largest audience possible with the news about the BBQ sauces, … Read the whole story
"Consumers know what bad WiFi is. What we have to do is make them believe we can make it better," says Gaston Vaneri, SVP, … Read the whole story
Forrester Research says cord-cutting has doubled to 6% in the last three years as consumers come to believe they can now cut without hurting … Read the whole story
Ah, the Super Bowl-the annual arranged marriage between sports' most-viewed event and TV's single-most expensive ad slot. While brands are guaranteed an audience at … Read the whole story
The "Nova" campaign, called "Join Nova: Make Science For All," is seeking at least $1 million -- and perhaps up to $2.25 million -- … Read the whole story
With a price tag of $5.5 million for a 30-second spot in the upcoming Super Bowl, agencies and brands try to do everything possible … Read the whole story
FCC Chairman Ajit Pai took a step toward scuttling his predecessor's plan to require cable and satellite providers to make TV programs available via … Read the whole story
On February 7, Comedy Central will unleash Detroiters, a show which stars two admen played by Sam Richardson -- of Veep fame -- and … Read the whole story
Facebook wants to grab advertisers by leaping into video content in a big--as in long-form--way. That could be massively popular, and that's not necessarily … Read the whole story