Viacom is openly acknowledging that six of its cable networks are worth more of the company's outlays in effort and investment than all the others. Read the whole story
Fourth-quarter revenues were up 2% to $1.66 billion with net revenues sinking 37% to $160 million. Lower profitability was due to unfavorable comparisons to … Read the whole story
The deal will involve talent and brands from across all A+E networks and franchises. A+E Networks' digital storytelling unit, 45th & Dean -- a … Read the whole story
Counselor to President Donald Trump Kellyanne Conway turned endorser of Ivanka Trump's brand during a segment of Fox News' "Fox and Friends" Thursday morning. … Read the whole story
Sutter Health is launching its first-ever brand campaign to answer the "why" behind healthcare and why they do what they do. Developed with agency … Read the whole story
Kia Motor's YouTube commercial, "Hero's Journey," which features Melissa McCarthy driving the eco-friendly 2017 Kia Niro model, tracked 17.7M views for over a week, … Read the whole story
Key networks with higher viewership yield bigger revenue and bigger brand value overall. That's what gets pushed to the top of the heap -- … Read the whole story
Bill Day, who's led Tremor Videos from early days to IPO and beyond announces he's leaving. The ad tech firm reports some record earnings … Read the whole story