TVBlog
Jeff Zucker may or may not have been drawing a parallel between Trump and the authoritarian regime in Venezuela when Zucker spoke out on Thursday about the Venezuelan regime's crackdown … Read the whole story
Just about one month into the new presidential administration, TV news networks are posting stronger ad business, as well as high viewership -- contradicting … Read the whole story
Unruly has found Hollywood studios can increase buzz around their movie trailers by bringing so-called "emotional intelligence" to their video campaigns. The company's Emotional … Read the whole story
In addition to TV, it includes national print, digital video, streaming audio (Pandora/Spotify), podcast integrations and social influencers across multiple platforms. Read the whole story
With more than 1.5M Likes on #NBAAllStar posts on the official NBA Instagram page, the basketball league saw a 15% increase in digital engagements … Read the whole story
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Over the air TV still has issues over obscene language and content. And their are rules and laws. The ongoing argument was prompted this … Read the whole story
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The percentage of local mobile video ads served with location-based targeting jumped from 5% in the second quarter in 2016 to 17% in the … Read the whole story
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Why do BuzzFeed Tasty videos attract such crowds? NewsWhip counts the ways Read the whole story
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It will "focus instead on formats that work well for both users and advertisers." Presumably, those winning formats include the six-second unskippable bumper ad. Read the whole story
