TV networks pulled in $628.6 million, up 28% from $492.4 million, for the 2015-2016 season. This past season there were 165 nationally televised games … Read the whole story

TV-based retailer QVC has expanded its ecommerce capabilities with a new analytics platform that extends the company's marketing services from television to email and … Read the whole story

Major Spanish-language broadcast network Univision retains the same upfront advertising goals heading into the marketplace this year: Acquire more English-language advertising partners, those who … Read the whole story

Earned media continues to deliver benefits for media and entertainment brands. Recent news concerning the presidential election and possible Russian connections with the White … Read the whole story

A new report from Pivotal Research Group says that while digital viewing on demand has gone up in the last two years, the decline … Read the whole story

Tribune Media had been planning a new digital national news site -- Tribune.com. But out of the blue, it applied the brakes. Read the whole story

Shelly Palmer wrote an ominous-sounding column this week predicting that "TV May Actually Die Soon," thanks to the too-cute acronym of FANG that he … Read the whole story

Clarion Research interviewed executives at 15 media agencies about their perceptions of the challenges associated with audience-based targeting programs, and what would help accelerate … Read the whole story

Bit by bit, cable networks are figuring out ways to capture and monetize the streaming world. It's isn't easy. Read the whole story