TVBlog
by Adam Buckman, Featured Columnist
FX series "Atlanta," which begins its Season Two Thursday, is the kind of show that motivates viewers to try to analyze it rather than simply enjoy it. Read the whole story
by Alex Weprin
In total, more than 50 prime-time shows across the NBC broadcast network and cable channels like USA and Bravo will see their ad loads … Read the whole story
by Alex Weprin
As previously announced, ESPN Plus will cost $4.99 per month, and will feature live sporting events not currently shown on ESPN's linear TV channels, … Read the whole story
by Joe Mandese
Two weeks after the Stoneman Douglas High School shooting, Viacom's new Paramount Network is delaying the premiere of one of its flagship shows, "Heathers." … Read the whole story
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by Alex Weprin
The first event offered under the deal will be UFC 222, which will be held this weekend in Las Vegas. Amazon will sell access … Read the whole story
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by Laurie Sullivan
Can keywords in review and reaction videos on YouTube predict Oscar winners? The top two most-viewed Best Picture nominee trailers on YouTube also are … Read the whole story
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by Alex Weprin
According to research conducted by Magna, 71% of bilingual Hispanics in the sample chose to watch Spanish-language content, while 61% of Hispanics said that … Read the whole story
by Tanya Gazdik
The campaign from Duncan Channon launches March 5 and includes two national TV spots with the tagline "The Genius Way to Buy a Car." Read the whole story
by Larissa Faw
Timed to coincide with the brand's 25th anniversary, the campaign evokes the island life philosophy by capturing tropical scenes of deep relaxation and sun-drenched … Read the whole story
COMMENTARY
by Tom Buono, Op-Ed Contributor
Verticals are increasing their ad spend on online/digital assets as they either hold steady or decrease their exposure with traditional media. Retail, financial services, … Read the whole story
COMMENTARY
by Phyllis Fine, Staff Writer
Murphy Brown and Roseanne Conner are back in reboots of their original series. And yes, politics plays a role. Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
As voice becomes ever more dominant, the obvious question is what the role of screens will be. With digital assistants like Amazon Echo and … Read the whole story