Television News Daily
Friday, September 7, 2018
  • Connected TV To Slow As Market Hits Saturation Levels

    At the end of 2017, 210 million devices were installed in consumer homes delivering internet to TV screens -- and the number will rise … Read the whole story

  • The Oscars Put Popular Movies On Hold

    The Academy of Motion Pictures Arts and Sciences is pulling back on launching a popular category, due to resistance from members and confusion on … Read the whole story

  • Bud Light Kicks Off NFL With Two New 'Dilly Dilly' Spots

    In addition to the latest ads in the prolific Wieden + Kennedy series, brand will sell updated versions of its sales-driving NFL team cans. Read the whole story

  • OTT Subscribers Hold Steady

    The average length for a OTT video service is two-and-a-half years -- 30 months. And the "churn" rate among U.S. OTT subscribers is 18%. … Read the whole story

  • 3 Factors Key To Targeted TV Success

    With addressable, advertisers can use the information obtained through the platform to create more relevant ads for their target audience. Then, advertisers reap the … Read the whole story

  • Facebook Mulls Big TV Money With Facebook Stories

    How can Facebook grab some TV dollars? Facebook prides itself on figuring out how to make things easy for advertisers. Read the whole story