Watching the first two episodes of this eight-episode series was about as entertaining as attending a funeral. Read the whole story
Many big brand TV network advertisers are wedded to many low CPM "bases" established with TV networks -- with many unwilling to leave them … Read the whole story
A panel discussion featuring some of Madison Avenue's biggest network TV buyers Thursday accused the industry of misrepresenting itself in the previous year's negotiations, … Read the whole story
Shannon Ryan will oversee all marketing, publicity and communications strategies for the ABC Television Network, including media, creative, social and digital. Read the whole story
NBCU's broadcast revenues sank nearly 30% to $2.5 billion, while cable advertising revenues rose 2%. Read the whole story
Beginning April 30, nine Viacom channels, including Comedy Central, MTV, Nickelodeon, Paramount Network, and VH1, will be available on FuboTV's base tier of service. Read the whole story
Dubbed Tremor Video PMPs, powered by RhythmOne, the PMP will provide a video supply in an auction-based environment, on an invitation-only basis. Read the whole story
The video, part of a Mother's Day promo for a Cinnabon Dessert Biscuits offer, can be personalized and shared with mom. Read the whole story
The Writers Guild of America has recommended that its 9,000 writers with agents fire them. Many have done so. Read the whole story