While "Succession" is most assuredly a work of fiction, the similarities to the Murdoch dynasty are undeniable. Read the whole story
With an average upfront prime-time CPM of $43.40, Fox is the priciest of the major broadcast networks, according to a five-year analysis of prime-time … Read the whole story
Terms of the multi-year deal weren't disclosed, but it covers both existing and upcoming AT&T platforms. Read the whole story
Q2 ad revenue rose 7% and streaming services drove a 13% gain in subscriptions and affiliate revenue. CBS's local news-streaming services will roll out … Read the whole story
Scripps' National Media division revenue grew 44% to $98.5 million, with improvements from its Katz Networks, Stitcher and Newsy businesses. Read the whole story
The bulk of CBS' overall revenue hike came from content/distribution revenue and affiliate/subscription fees. Read the whole story
Jeff Green, founder-CEO of The Trade Desk, said the company is now raising its 2019 revenue estimates to at least $653 million. Read the whole story
Dr. Carl Marci, a clinical psychologist who helped pioneer the field of neuromarketing research, has quietly left Nielsen and returned to the healthcare industry. … Read the whole story
The new service could challenge Apple's News+ offering, represent a realigning of Facebook's content priorities, if publishers are receptive. Read the whole story
Dick's spot shows real kids reading "To whom it may concern" letters cutting off funds for their athletic programs. Read the whole story
What might the D2C-reshaped world of TV advertising look like? There will be more focus on audience, automation and performance. Read the whole story
It is all about individual programs for consumers -- especially about new episodes. It's not the size of the streamer's inventory; it's the content. Read the whole story