When all is said and done, the best TV show of 2019, as reflected in the reviews published here, was a PBS documentary. Read the whole story
Another highly promoted TV series, "Dead to Me," had 180 airings $2.2 million in spending and 122 million impressions. Overall, Netflix spent $102.6 million … Read the whole story
Although time-shifted viewing for traditional TV networks continues to show slight growth, viewing for the average prime-time non-sports show among the five major broadcast … Read the whole story
Expected to live within Snapchat's Discover section, the new series is expected in February 2020. By the end of the year, eMarketer expects the … Read the whole story
Apple, Amazon, Facebook and Google, among others, will demonstrate diversity in 2020 -- a theme Baird Equity Research calls outs out in a note … Read the whole story
"The opportunity is to evolve what advertising is," says the founder of David&Goliath. "And to stop creating ads that act like ads, but brand … Read the whole story
TikTok and other social platforms are pushing quickly into shoppable content capabilities, opening new vistas for brand promotion and, of course, actual sales. Read the whole story
2020 will be the year local and national weather coverage will start to connect the dots, telling viewers that extreme weather is the result … Read the whole story
TV networks have been in this mode (kind of) for decades. Facebook has a different problem. For many, it has to do with stewardship … Read the whole story
Clutter. Competing voices on every platform imaginable for their message to be heard. Every four years, election season chaos washes over us like an … Read the whole story