Millions who were accustomed to watching the house-hunting shows every night on HGTV are now being forced to change their viewing habits. Read the whole story
Republicans for the Rule of Law is amping up its efforts on Thursday and Friday of this week, the expected final days of the … Read the whole story
Following consecutive quarters' declines, demand for "core" network TV advertising inventory appears to be building once again, according to a trending analysis published by … Read the whole story
The spread of coronavirus in China and potentially beyond could have negative near-term business results for U.S. media and entertainment companies, says Neil Begley, … Read the whole story
For example: Bryan Cranston does a takeoff on Jack Nicholson in "The Shining" for Mountain Dew Zero Sugar. Read the whole story
As the 2019-20 NFL season/post-season winds down with this weekend's Big Game, Morning Consult has published a fascinating retrospective on the NFL's brand rub. … Read the whole story
Verizon added 790,000 customers to mobile phone plans in Q4. The Verizon/Disney+ promotion produced 10 million subscribers for the new Disney streaming platform a … Read the whole story
Haskins will continue to oversee the CW's branding, marketing and promotion efforts and distribution of its streaming platforms including its free, ad-supported streaming service … Read the whole story
Best known for starring in the HGTV series "Property Brothers," the Scott twins are extending their brand into a new arena. Read the whole story
Globally, Audi plans to introduce around 30 electrified vehicles by 2025. The spot is the first installment in a new global brand campaign. Read the whole story
The venerable Tennessee bourbon has made spot TV purchases in nine markets during the game. Read the whole story
The creative, developed with mcgarrybowen, humorously plays off the fact that most people have never heard of the treat which was introduced in 2004. Read the whole story
Watch's programming budget is actually growing, but reportedly, more of it is being shifted to less costly content like talk shows and syndicated clips … Read the whole story
The site says it sources the widest variety of publications without filter or bias, from more than 400 publishers. Read the whole story
In the past, the Super Bowl saw seven to nine different TV ads for movies -- that number has drifted lower, to around two … Read the whole story
Pooling resources around stories and beats is the norm now, not building large teams for individual shows. Read the whole story