Streaming content viewing from 1-4 p.m. was up 74% to 87% the week of March 23 vs. March 2 in the top 25 markets … Read the whole story

Nielsen data shows streaming trends varied across markets, age groups and times of day during the first month of living restrictions in the U.S. … Read the whole story

Like the sale of its Snap Inc. stake last year, this sale will help NBCU's liquidity as it pushes forward with its Peacock streaming … Read the whole story

Among all TV households with pay TV subscriptions, 11% plan to cut the cord by the end of the year, according to a study … Read the whole story

Sports channels saw some of the biggest declines in ad spending as professional sports organizations suspended operations. Read the whole story

March, the first month to feel the effects of COVID-19 on the ad economy, saw the U.S. ad marketplace decline 10.8% from March 2019, … Read the whole story

Almost half of respondents said they planned to watch more movies and shows, making it the most popular form of media consumption. Read the whole story

Although Netflix benefited from sharply higher Q1 subscriber growth, paid marketing costs were down substantially from the previous period and from a year ago. Read the whole story

AT&T's Q1 ad revenues fell 12.9% to $1.5 billion, while its pay TV video businesses separately posted 7% lower revenue. Read the whole story

About a third of Americans say they are watching advertising-free streaming content much or somewhat more than they had prior to the pandemic, according … Read the whole story

The smart TV apps package gives consumers over 5,000 hours and 250 separate titles of free at-home wellness content. Read the whole story