A new documentary series introduces a whole new generation of viewers to the wonders of TV talk shows in the 1990s. Read the whole story
Hoping to retain national TV media advertising money, TV networks have been giving Q3 option deadline extensions to brand marketers -- beyond May 1 … Read the whole story
Heading into one of the worst periods in recent advertising history, The Trade Desk is trading at an all-time high not in its ad … Read the whole story
Virtual pay TV providers for the first time ever have lost subscribers on a quarter-to-quarter basis, according to MoffettNathanson Research. These providers were once … Read the whole story
"We anticipate that our ad business will deliver substantial revenue growth on a year-over-year basis," Roku said --" albeit at a slower pace and … Read the whole story
Sheltering at home during the pandemic has led to a blurring of weekday and weekend viewing habits and levels, Comcast data show. But contrary … Read the whole story
The company is adding a wealth of existing content from Paramount and IP from across its portfolio to All Access before a summer rebranding, … Read the whole story
A month after benchmarking the impact the COVID-19 is having on the advertising plans of U.S. ad executives, the disruption has grown much more … Read the whole story
TV couldn't be better. It has become our perfect pandemic partner. It's our industry that needs to adapt. Read the whole story
TV and media executives are mulling a bifurcated start to the TV season -- some in September, some in January. Read the whole story
Ordinarily, the new television season starts in late-September. Ordinarily, advertisers and their agencies, TV critics, and media analysts like me, would be getting ready … Read the whole story