The total U.S. TV ad market is forecast to sink to $67.3 billion from $76.2 billion in 2019, with national broadcast networks down 14% … Read the whole story

A Morning Consult poll finds only 13% of respondents knew that "Friends" would be on the new streaming service, while only 24% knew "Game … Read the whole story

The U.S. national TV advertising marketplace will decline 15% in 2020 due to the disruption of the COVID-19 pandemic, especially the displacement of billions … Read the whole story

The show covers serious news, while mixing in the cultural trends and social buzz that have become a big part of our social-distanced lives. Read the whole story

Ninety percent of respondents to a survey released today said they still want to see ads targeted to them -- if they are relevant … Read the whole story

With the streaming service's launch just a day away, a survey indicates that relatively few consumers know that HBO Max will offer high-profile content … Read the whole story