TVBlog
by Adam Buckman, Featured Columnist
A sense of floating downstream is not generally a feeling one associates with watching television. Read the whole story
by Wayne Friedman
"We're feeling great about where things are shaping out both on volume and on price," said Bob Bakish, ViacomCBS CEO and president. "Relative to … Read the whole story
by Wayne Friedman
Driven by network tv's growing dependence on NFL programming, rights fees could rise 57% to $8.8 billion, MoffettNathanson estimates, as a new round of … Read the whole story
by Wayne Friedman
Bonnie Hammer will become vice chairman and key adviser to NBCU CEO Jeff Shell. Pearlena Igbokwe has been promoted to chairman of NBCU's Content … Read the whole story
by Karlene Lukovitz
The movie scored impressive views and on-demand revenue in its Labor Day weekend debut on Disney+, but a boycott call and controversy around China's … Read the whole story
by Karlene Lukovitz
In addition, nearly 30% of all occupied U.S. homes did not subscribe to a multichannel video programming distributor service as of Q2, reports Kagan. Read the whole story
by Karlene Lukovitz
Ojo was previously CMO for MAC Cosmetics and Coty. Andy Donkin is moving from his global marketing for video operations position to another, as … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
A lot of focus is on sports programming. Not just the NBA, MLB and NHL, but the promise of the biggest viewer-yielding TV franchise … Read the whole story
COMMENTARY
by Joe Mandese
It's fitting that analog media like books and newspapers may be the undoing of this Presidency, given the way Russia and Cambridge Analytica utilized … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Quibi will need to be spending even more on national TV ads -- including on sports like basketball -- to break through the clutter. Read the whole story
COMMENTARY
by Stephen Kraus, Op-Ed Contributor
Only one in three now believe "young people today will be better off than their parents' generation" and half of adults said they are … Read the whole story
COMMENTARY
by
When it comes to interruptive ads in games, the resounding message from the gaming community hearkens back to Obi-Wan: don't try it. Read the whole story