TVBlog
Like everything else in our national life that once generated excitement from the presence of crowds, this year's Emmy Awards will be similarly diminished. Read the whole story
Post- and end-of-the-season action for TV sports franchises has seen sharply lower overall viewership as a result of more sports competition due to scheduling … Read the whole story
Addressable TV ad consortium Project OAR is working with iSpot.tv on measurement specifications to extend addressable TV advertising efforts focused on audience targeting. Read the whole story
Looking to increase its share of advertising beyond existing deals, Roku has used ad technology to secure NBCU programming content, using NBCU app data … Read the whole story
The timing couldn't be worse. Jerry Harris, who rose to celebrity through being featured in Netflix's "Cheer" docuseries, was arrested in Chicago yesterday on … Read the whole story
Monthly U.S. ad-spending pacing has improved consistently since the ad recession began earlier this year following the pandemic lockdown, but there was a slightly … Read the whole story
Horizon Next, the performance marketing division of Horizon Media, has been awarded TV media AOR duties for Jenny Craig, a major competitor in the … Read the whole story
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How do you convince cable TV networks to let a competitor's ad platform unit -- sister company to Turner cable networks -- sell its … Read the whole story
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Last week, Twitch announced it has been added to Amazon's ad portfolio for marketers running ads through Amazon Advertising. It also announced a dedicated … Read the whole story
