TVBlog
"The Simpsons" sends up a long-running series on another network to start its unprecedented 32nd season this weekend. Read the whole story
Scripps is buying ION Media "to create a full-scale national television networks business" and intends to combine ION with Katz and Newsy to offer … Read the whole story
Two weeks into the NFL season show a 7% decline in the average Nielsen-measured viewing per game across all networks to 15.0 million viewers … Read the whole story
Chief Brand Officer Marc Pritchard told a virtual ANA gathering that the upfront process makes no sense for marketers. Read the whole story
The multi-year agreement follows a review of media-buying platforms last year. Read the whole story
- COMMENTARY
Early projections show the debates could see substantial viewership, especially with the dearth of new programming. Read the whole story
- COMMENTARY
As digital becomes the new battleground for brand-building, performance and political marketing, here is how marketers can prepare for the most competitive three-month stretch … Read the whole story
