The next few weeks are shaping up as a veritable springtime for serial killers on TV. Read the whole story
For the first time, NBCU will be offering "self-service" access to its linear and digital data in new secure environments. Read the whole story
Disney gained in the number of actual games, including two Super Bowls, MoffettNathanson analyst Michael Nathanson says. ESPN's "Monday Night Football" was up 4% … Read the whole story
The U.S. ad economy contracted for the second consecutive month in February, dropping 7.3%. The declines in January and February of this year followed … Read the whole story
Netflix had the highest-viewed single movie title in mid-February, with its original "I Care a Lot" -- pulling in 790 million minutes. Read the whole story
Fueled by demand for new smartphones, as well as the rollout of 5G spectrum, telecommunications industry ad spending is expected to expand an average … Read the whole story
"It's Amazon's world, and other rights holders are living in it," GroupM Business Intelligence Global President Brian Wieser wrote in an analysis of the … Read the whole story
TV networks will need to find ways to raise advertising pricing around the big NFL programming in the next decade. Read the whole story
This year's increases won't be enough to wipe out 2020's losses. The ad marketplace won't grow larger than what was seen in 2019 until … Read the whole story