At the Olympics, there is emotion and drama, and incredible feats of strength. What more can a TV viewer ask for? Read the whole story
Fox News Channel is down 34% in Nielsen live-plus-same day time-shifted viewing, with MSNBC down 37% and CNN losing 43%. Total day results for … Read the whole story
Events including swimming, women's gymnastics, and the triathlon drove a 61% ratings gain from Friday through Sunday. Read the whole story
Magel will build partnerships with a focus on the industry trend of using first-party data as a new currency for media planning and measurement, … Read the whole story
The mysterious event hyped by Disney turned out to be a livestream of an actual stream, used to kick off a new Disney Bundle … Read the whole story
Netflix and other streamers have previously introed cheaper, mobile-only plans in India and Latin America, where mobile is the only viable option for video … Read the whole story
FoxNews.com and USAToday.com were tops, slightly leading other sites. Read the whole story
Despite this year's absence of a physical advertising schmoozefest, it generated half its revenues from industry benchmarking. Read the whole story
Advertisers can now use brand-safety floor controls and suitability tiers on YouTube, Facebook and many other digital channels. Read the whole story
Consumers think Netflix first -- and then everything else. That means no ads. Read the whole story