Through five weekends, MediaRadar says each national televised game has averaged $39.3 million. Read the whole story

WarnerMedia ad revenues were down in Q3 this year, but overall revenues were up 14% to $8.4 billion, largely due to the growth of … Read the whole story

The Q3 total was up by 1.9 million from the 67.5 million reported for this year's second half. WarnerMedia's strategic break with Amazon sacrificed … Read the whole story

YouTube TV was already off of new Roku devices as a result of an ongoing dispute between the two companies over terms for renewing … Read the whole story

Study found most viewers would prefer to sit back and enjoy the ads. They don't want to interact or take an action like posting. Read the whole story

The analysis reflects a new, more representative composite of U.S. ad-spending data pooled by Standard Media Index. Read the whole story

The stunt, created with Apple ad agency TBWA\Media Arts Lab, occurred on Oct. 17 across 16 streams on Twitch. Following the stunt, streamers logged … Read the whole story

Consumers "would likely be surprised at the extent of data that is collected and combined for purposes unrelated to providing the service they request … Read the whole story

For long-term business model stability, addressing invasiveness concerns is as or more important than tackling annoying ad repetitiveness. Read the whole story