The English language's most colorful curse word is used so often in a new HBO Max superhero series that it is practically the star of the show. Read the whole story
An initial test will start with iSpot.tv and Publicis Media for the 2022 Olympic Winter Games and the Super Bowl LVI. Read the whole story
In the fourth quarter 2021, Netflix release 835 content episodes, up from 554 episodes YoY. Read the whole story
YouTube, Netflix led the top five apps by number of downloads in the U.S. and worldwide in 2021, reports App Annie. Read the whole story
The expansion into high-speed broadband data transmission markets, via the new ATSC tech, could generate comparable revenue to current retransmission deals. Read the whole story
Analysis shows voting rights "persuadables" account for 20% of the U.S. population and have unique media preferences. Read the whole story
The data can be used to "micro-target" a voter's "propensity to support/oppose an issue, candidate or behavior." Read the whole story
IPG will become the first media holding company to apply quality standards to TV news, "helping clients prioritize investment in truthful news content and … Read the whole story
Some sports already implement this idea on cable TV. Read the whole story
There are more great shows on television today than any time in history - a Golden Age+, if you will. In the original so-called … Read the whole story