TVBlog
Media distractions, too many Olympic events and the state of the world may have worked against NBCU's Olympics this year. Read the whole story
Roku Advertising Watermark will help advertisers and publishers verify the authenticity of their video ads. Read the whole story
The three networks have joined AMC in signing separate agreements to offer premium national addressable TV inventory reaching the platform's 35 million cable system … Read the whole story
Nielsen Media Impact's cross-media insights and analytics now include streaming channels, as well as TV, digital, radio, print and out-of-home. Read the whole story
For 2022, Sinclair expects a "record-breaking" year for political advertising due to the midterms. Read the whole story
Ad categories for Nexstar that saw Q4 growth included entertainment marketing, sports betting, medical and healthcare, department and retail stores and telecom, while automotive … Read the whole story
A growing number of consumers worldwide consider Google's video-sharing site YouTube to be similar to television. Read the whole story
NewsGuard's ratings will be incorporated into Pulsar, a platform that helps brands, agencies, PR, public affairs, NGOs and others segment audiences based on the … Read the whole story
- COMMENTARY
As media companies like Sling TV expand their payment methods, will hard-pressed TV networks look to help TV upfront marketers find a new home … Read the whole story
