Disney CEO Bob Chapek said the launch group spans "a wide range of categories." The Disney+ option, priced at $7.99, starts on December 8. Read the whole story

Disney posted $20.2 billion in latest quarter revenue, missing analyst market projections of $21.2 billion -- with revenue up 9% vs. the prior-year period. … Read the whole story

Comscore's custom audience segments will be incorporated into Simulmedia's TV+ to help entertainment marketers target audiences across data-driven linear TV and CTV. Simulmedia's predictive … Read the whole story

Strobel, who was SVP ad sales for Warner Bros. Discovery Sports, is one of three senior exec lieutenants who will report to Jon Steinlauf, … Read the whole story

Some Netflix executives think the streamer should buy cheaper, lower-profile sports rights and use the platform's reach to build their audiences. Read the whole story

For $9.99 per month, subscribers now get 24/7 access to NBC's full, with-ads live feed along with Peacock's on-demand content and channels. Read the whole story

Facebook earns the highest revenue per user, followed by Twitter and Instagram, a study has found. In entertainment, Hulu is the highest-earning app, followed … Read the whole story

More than half of live TV viewers say they like how they can channel-surf and plan for what they're going to watch. Read the whole story