Despite an overall slowdown in near-term national TV ad sales, the NCAA March Madness tournament has exceeded its goals for ad volume and pricing. … Read the whole story

1,531 promo airings for this year's "Oscars" have yielded an estimated 662.7 million impressions, about 33% less vs. a year ago, iSpot.tv says. Read the whole story

This marks the second recent clash between local TV affiliates and vMVPDs. Many CBS affiliates exited FuboTV last month. Read the whole story

"Local was strong in January and February," said Rob Weisbord, Sinclair Broadcast Group chief operating officer. "The weakness we're seeing is really on the … Read the whole story

There are several top-notch original streaming series featuring spies, whether they be current or former CIA operatives, British MI-5 agents, or members of other … Read the whole story

The way agencies conduct their business and how the media supply chain behaves is becoming increasingly important to marketers. Read the whole story