Netflix scored the event's second-highest total. Read the whole story

Roku will work with Best Buy to "pair" the retailer's first-party data with its streaming app-distributor platform data. Read the whole story

The latest edition of the "Scream" franchise had its best opening weekend ever with $44.5 million in U.S./Canada box office, according to Comscore. "Great … Read the whole story

Roku had 26% of its cash and cash equivalents with SVB on a "largely uninsured" basis, but regulators are guaranteeing that all depositors will … Read the whole story

Nine out of the top 15 shows most popular with people ages 15 to 24 contained tobacco imagery. Read the whole story

Of all the award shows on television, the Academy Awards is the most boring. It shouldn't be and doesn't have to be. But there … Read the whole story

Walt Disney's Bob Iger says Hulu is in a "very tricky" business -- and we wonder what that means exactly. Read the whole story

The only thing more partisan than American politics is points of view about how -- and how much -- the media cover political leaders … Read the whole story

It's not the MRC, because the council will be the ones validating the new cross-media measurement system -- and its virtual IDs, or VID … Read the whole story

Heineken's top spot was credited in part to the brand's consistent use of "creative rerecords" of well-known songs, according to Songtradr Group. Read the whole story